We are an edtech scale-up making an impact in education worldwide.

Ewoud’s journey and the idea behind FeedbackFruits began at Delft University of Technology in the Netherlands. As a student member of the Dutch national accreditation committee, Ewoud’s vision was to change the way education is designed, by increasing interactivity and collaboration in course design. Ewoud co-founded FeedbackFruits in 2012, which grew to global success in the years after. Today, he continues to lead an international team of over 60 employees under the mission of transforming education by making every course engaging.

Ewoud left on parental leave for 2 months. He completely disconnected and had no contact with FeedbackFruits. When he came back, the first thing he thought was “I am not needed anymore”.While this could be an enthusiasm breaker, Ewoud realized the importance of trust.By granting trust and freedom, you let people take over responsibilities which will lead them to reach their fullest potential. This is where unconditional trust became the core value of FeedbackFruits. Creating the environment for people to feel safe to make decisions and mistakes is creating the space for people to stay true to themselves.As a leader, your main role is to defend the space for others to grow and stay true to themselves.

As an instructor as well as a researcher, you only have so much time in a week. The instructors that care for their courses give up some of their time for doing research (or at least their focus as a lot of these hero's time is spent at night). Many remarkable instructors whose visions were championed by the education department, are not understood by their research-only colleges. They sometimes miss a promotion or even get fired. At FeedbackFruits, we believe that the priority given to teachers and course designs should be restored. By developing people through education, teachers are helping our society to thrive. We want to allow teachers to create the space for students to thrive and learn.